Kashmiri Bridal Gold Earring 2015 Fashion Jewellery 1972

Kashmiri Bridal Gold Earring 2015 Fashion Jewellery. 

By Kanwal Aamir.

To establish Pakistan's gem and jewellery companies as world-class jewellery supplier.

Branding Sub-Strategy:

Re-position Pakistan initially as low volume, high value, competitively priced supplier.

Develop linkages with internationally known institutions (GIA,GIT) and associations (ICA, CIBJO) to transfer their reputation power onto the Pakistan value proposition.

PAKISTAN-THE BRAND: Umbrella country campaign at International Trade Shows to build awareness about Pakistan�s Gems & Jewellery industry.

Develop training, quality assurances (hallmarking, certification) and international market knowledge to develop higher margin market opportunities in local and international markets.

Domestic Market Surveys.

Pakistan Gems & Jewellery Introductory Brochure (in progress).

Detailed Documentary about Gems & Jewellery Pakistan.

Pakistan Gems & Jewellery Website (in progress).
Measures for a Conducive Business Environment